The GTM Diagnostic
The GTM Diagnostic
How predictable, durable, and diversified your revenue is — read at three depths.
What we do
Three depths, one read
The GTM Diagnostic reads the whole revenue engine — market and positioning, demand, sales, revenue operations, customer growth, and delivery — and the seams between them, where most revenue actually leaks. Start with a free instant read and go as deep as the decision warrants. The same read, in the same language, sharpening at each level.
Autonomous
The Instant Read
A few quick questions and a read of your public signals — no data, no obligation. A first look at where revenue is most likely leaking across the six areas.
Take the instant read →02Hybrid
The Health Read
Selected numbers from your engine, read against the model. Red / yellow / green on each area with a confidence and a root cause — and the first moves that free the most revenue.
Book a Health Read →03Hybrid · Deep
The Full Assessment
The complete Revenue Quality Index (RQI) — six areas and the four seams, weighted and scored — with the value at stake quantified and sequenced into a roadmap.
Schedule an assessment →Prefer the enterprise-wide view first? Start with theFriction Diagnostic.
What it looks at
What it looks at
Six areas that decide whether revenue is predictable and durable — market & positioning strategy, demand generation, sales performance, revenue operations, customer growth & retention, and delivery & services — plus the four handoffs between them, where value is won or lost.
What you get
What you walk away with
A clear read on how predictable and durable your revenue is, where you’re concentrated, the value at stake quantified, and the moves that matter most first — plus a straight answer on whether the deeper assessment is worth your time.
How it works
How it works
A measured process built on your numbers and our operators’ read — the engine does the heavy pre-work, an operator confirms and sharpens every finding, and you walk the result live.
Book the GTM Diagnostic